Make your own free website on
Home | The Postcards | What's New? | Who Is Michael Shadbolt? FAQ
Who Is Michael Shadbolt?

What is this all about? (FAQ)

What's the latest?

Show me the postcards!

Who Is Michael Shadbolt?

What is this website all about (in short)?
Well, most of this site dates back from Sep 2003, when I was looking for a job.  I requested help from friends, and friends of friends, and friends of friends of friends (etc.) to help me be noticed by my potential employer. 
I asked that people send a postcard to the Programme Director at a radio station in Palmerston North, New Zealand which said "Who is Michael Shadbolt?"  The theory being that he'd receive a multitude of such postcards from around the world, which would help my job application stick out from among the many he'd be bound to receive. 
I didn't realise how much this would capture people's imagination - one simple email and this website spawned more than 150 postcards sent from all over the world, all within a month.
And it worked - in that I certainly was noticed!  Due to other circumstances, however, I didn't get the job.  BUT - I did get another job in the same company, helped by this campaign and the buzz it created.  In fact, they gave me a job in Marketing!
There's plenty more to the story:
- try reading the "What's New?" page from bottom to top to get a chronological sense of the events.
- the original and updated FAQ's are in the Who is Michael Shadbolt FAQ page.

I'm Michael Shadbolt.
I needed a job - and lots of people helped!
To help me, lots of people from around the world sent a postcard to a potential employer at a radio station in New Zealand.
...and they wrote on the back in big letters:
"Who Is Michael Shadbolt?"
The idea being that there's no way an employer could forget about me if they received a hundred of so postcards from around the world asking about me!
Thanks so much to those who helped me out!
The postcard campaign opened a number of doors, including the one which got me a job in the same company!
Click on "What's New" in the orange bar for the story, or "FAQ" for more info.

If you did send a postcard without telling me,
or want to talk about this interesting little marketing/sociology/job-finding experiment,
feel free to email me at:

Please don't send any more postcards!
Last updated: 18 Oct 2004